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Phase I : Preproduction |
| 1. Project
Clarification |
| Project
Brief:Business, Creative, Technical, Content
Requirements, Outline Budget, Schedule, Resource
Planning |
| 2. Solution
Definition |
| Consultancy
Recommendations: Business, Creative and Technical |
| 3. Project
Specification |
| Project
Proposal / Specification |
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Phase II : Production |
| 4. Content |
| Content
Delivery Plan, Asset Tracking Mechanism, Content
Preparation, Story Boards |
| 5. Design
& Construction |
| Project
Milestones as defined in project, specification
/ Proposal |
| 6. Testing,
Launch & Handover |
| Testing,
Marketing Initiatives, Handover Briefing |
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Phase III : Maintenance |
| 7. Maintaining |
| Maintaining
Plan, Training & Documentation |
| 8. Review
and Evaluation |
| Project
Review, Site Performance Analysis |
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